When a user types a search query, the search engine’s goal is to produce high-quality and relevant results that are useful to the user. Google has 200+ factors in determining which web pages best fit a particular query, one of these is a website’s PageRank.
A website that has an external website or backlink pointing to it with a high PageRank score provides power to a website. and may help boost the website’s ranking in search engine results.
According to Google, PageRank (PR) is about the number of backlinks pointing to a website. It is part of Google’s algorithm to rank a website and regarded as the oldest and most famous metric.
Every website is given a Google PageRank score between 0 to 10 on an exponential scale. A PR score of 10 is given to websites with the highest volume of inbound links from any site in the internet. Twitter and Adobe Reader Download are one of the few websites with this score.
PR 5 websites have a good number of inbound links and PR 0 is given for newly started websites without any inbound links pointing to them. Thus, page one results of Google’s search engine usually include websites with higher PageRank scores relevant to a particular query.
Google, however, doesn’t solely take into account the number of backlinks but also the quality as well. To produce high quality inbound links, other websites that link your website should have content relevant to yours. A high number of relevant links is an indication of a quality and reliable website for search engine results pages (SERPs).
Although PageRank is only one factor in Google’s ranking algorithm and does not guarantee a high ranking, it can significantly help.
A webmaster’s goal is to get as much high PR backlinks as possible pointing to his website.
Various strategies and techniques can be used to do this. However, you must be careful in choosing the tactics you will use and avoid resorting to black hat techniques and unnatural link sources that might cause your website to be at risk or entirely banned from Google.
The following are a few efficient ways of increasing high PR backlinks with the proper use of off-site content and keywords:
Overall, these methods rely heavily on you and your site providing useful and relevant content to attract readers visiting high PR websites where your site is linked. By providing useful and interesting content worth reading, there is a higher chance of readers clicking the link/s you provide thus increasing the amount of web traffic your website can benefit from.